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Top 10 Online Shopping Sites in the UK For Clothes
You can shop for everything from designer clothing to pyjamas in one of the UK’s leading department stores. Find brands like Reformation, Rixo, and Ganni, along with beauty, homewares, tech, and much more.
ASOS has 850+ brands in tall, petite and curvaceous ranges. Popular with the masses, Oh Polly stocks two-piece sets and body-con dresses, while the cult favorite Nasty Gal is a vintage-inspired store that focuses on styles. BooHoo the fast-fashion juggernaut, provides affordable womenswear.
ASOS
ASOS was founded in 2000, with the fashionable shopper in their twenties as its main target market. The company initially raised funds through the sale of cheap replicas of the clothes worn by celebrities like Sienna Miller and Kate Moss. However, a year later founders Nick Robertson and Susanne Clarke decided to concentrate solely on clothing as it would yield the highest profits.
The ASOS website has a range of products and sizes, including maternity clothes plus-size clothes, accessories, shoes and stationary. It also has a selection of style guides and #AsSeenOnMe posts to provide inspiration. Customers can also add items to a wish list and create private boards to organize their favorite items.
The ASOS mobile app offers an uncluttered shopping online sites experience with the synchronization of items saved and quick checkout. Its app displays stock information to prevent disappointment if an item is out of availability. This is a great illustration of how retailers can utilize e-commerce to improve customer engagement and build brand loyalty.
George at ASDA
George, Asda's fashion brand, was founded in 1989. It has clothes for women, men, and children. George offers a variety of clothes that are affordable and ethically sourced. Customers can buy clothing online, in more than 500 Asda shops, and on the George Website.
The collection is inspired by the 'quiet luxe trend and includes pieces made from linen, cotton, and silk blends. The line features slouchy suiting, ribbed knit separates, and printed co-ords. Prices start at 12 pounds for a 100% Supima cotton T-shirt and rise up to 77 pounds for full suits.
As a fast-fashion store, ASDA George creates new store planograms and instructions "generally every six weeks". Visual Retailing's software for retail planning to modernize and enhance its planning process. This allows it to provide briefs and visual merchandising layouts with unparalleled speed and simplicity. It also increases efficiency. StyleShoots is a multi-purpose photography machine, removes garments from the background and uploads them into Visual Retailing for immediate use in VM Layouts. This helps to increase the compliance of merchandising and ensure that all of its stores receive the same information.
Debenhams
Debenhams, one of the most storied UK department store chains offers an array of clothing and other items. It also has a large selection of brands and has regular sales and discounts. The company also offers a range of services to help its customers find the items they're looking for.
The first store opened in London in 1778, initially as a drapers' store. Over the years it has evolved into a huge chain of department stores with an international presence. It is a top retailer of fashion, known for its exclusive designer brands and clothes. It also has a substantial online presence.
While a few Debenhams stores have closed due to the COVID-19 epidemic, it continues to operate online. Boohoo Group purchased the company's website and brand for PS55million. The purchase highlights the growing power shift away from brick and mortar stores to more agile online counterparts. This trend is expected continue as physical store sales continue to decline.
Topshop
Topshop is an online retailer of fashion. It sells clothing for men and women and accessories. It offers different collections like Boutique, Collections and Style. The company offers an option to style services that recommend clothes according to the user's personality. This is a great feature for fashion-conscious or indecisive individuals.
The company's fortunes have taken a turn towards the downwards and now it appears like the entire Arcadia group - which includes Dorothy Perkins, Topshop and Boohoo - could be on the brink of crashing (Yahoo Finance 2012). The business's fortunes changed towards the downwards and it appears that the entire Arcadia Group - - which includes Topshop, Dorothy Perkins, and Boohoo could be headed towards collapse (Yahoo Finance 2012).
What has saved Topshop in the past was its unique selling point as the closest high street shopper could get to catwalk fashion, but this was what ultimately killed it. When Asos and Boohoo started offering the same bang-on-trend trends at a lower cost, customers have stopped coming to the shops in droves.
Misguided
Missguided is a UK fashion website that sells trendy pieces inspired by celebrity style. Its website is feminine and has a an all-white and pink theme. It also features different female models and clothing items on its webpage. Customers can enjoy free next-day delivery and a discount for students on the site.
The site is targeted towards those aged 16-34 and offers an extensive selection of products. The brand is a rival of Boohoo which is a fashion retailer that also sells on-trend clothes for the same market. The site features bold headings that include images of clothing. Boohoo allows users to sign up to their newsletter and receive email updates regarding new products.
Nitin Pasi founded the company in the year 2000, describing its aesthetic as "Kardashianesque". In 2022 Missguided was placed in administration, owing millions to its suppliers. The company was saved by Mike Ashley's Frasers Group which owns House of Fraser, Sports Direct and House of Fraser.
BooHoo
In 2006, the company was founded by Mahmud Kamani and Carol Kane, Boohoo is an online fast-fashion retailer based in Manchester. It serves customers in more than 100 countries. Its own line of fashion clothing is designed and sourced mainly in the United Kingdom. In addition to its own label the company also has brands like Pretty Little Thing, Nasty Gal, Miss Pap, and Coast.
The business model of the brand is based on a model that maximizes profits by catering to a younger audience who are in search of trendy and new clothes at a reasonable price. This market segment, which is comprised of those who are less than 30 years old, represents a huge market segment worldwide.
Boohoo employees are able to enjoy a variety of benefits such as pension plans and bonus schemes. The company is committed to employee health through gyms on-site as well as free healthcare cash plans and mental support. The company is known for its commitment towards size inclusivity. It provides detailed clothing size charts to assist shoppers in finding the right size.
Amazon
As the world's biggest online store Amazon's UK branch offers a wide assortment of shoes, clothing and other accessories. You can also buy food items, household goods and tools for DIY. The site also features a variety of international brands and products.
Other e-commerce shops worth checking out are river island for trendy pieces inspired by catwalks and fashion of celebrities, Mango for affordable yet fashionable Spanish clothes that look a lot more expensive than they actually are and Lavish Alice, which is a Top 10 Online Shopping Sites In Uk For Clothes choice for couture inspired designs that can be worn dressed up or dressed down days. Kendall and Kylie Jenner as well as Gigi Hadid, Eva Longoria and others are avid fans of the website's fashions.
John Lewis, a department chain of stores, Top 10 Online Shopping Sites In Uk For Clothes is a important place to visit for those who love fashion. Their collection includes a wide range of cosmetics and the latest electricals. They also have a wide selection of household products, such as unique tea caddies.
