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Online Shopping Figures For the UK
The market for online retailers has grown exponentially since its humble beginnings. This is evident especially in the UK where e-commerce accounts for 20% of all retail sales.
Shopping online is a common way for consumers to explore brands and purchase. 45percent of customers prefer to "buy online and then pick it up in-store". This is a shift in the way people shop that brick-and-mortar stores should be aware of.
1. Online retail sales in the UK
It's not difficult to see that sales of online retail in the UK have grown significantly over the past few years. According to 2023's statistics the B2C market for e-commerce is expected to grow to nearly $120 billion by next year. This growth is a result of the changing shopping habits of consumers and the adoption by retailers of digital transformation technologies. As a result, bricks and mortar stores are seeing a decline in popularity as more customers prefer online retailers for their purchases.
To achieve this, it is important that both pureplay and omnichannel retailers understand what motivates customers to buy online. To help you understand this, we've put together an assortment of sales figures and stats that are both eye-opening as well as revealing.
Fashion is the most sought-after retail sector in the UK with 28 percent of all ecommerce sales. This is probably due to a wider selection of merchandise that are available and the convenience of being in a position to try on clothes without leaving the comfort of your home. Electronics is second with 16% of the sales on e-commerce. This is likely due to the constant need for new gadgets and the need to stay up-to-date with latest technology. Hobbies and leisure items are also popular items to purchase on the internet, accounting for 15% of all online sales.
When asked what factors drive customers to shop online, 57% of UK customers cited convenience as the main reason. This is followed by 48% who mentioned price comparison and 37% said they were looking for special deals or discounts. These findings indicate that UK shoppers are less price-driven than their European counterparts and are more focused on convenience and a wide product range.
2. Online shopping in the UK
Shopping online is a common part of life for many UK residents. More than half of UK residents aged 65 and older have made an online purchase within the last year. With a variety of payment options customers can also decide how and when they want their goods to be delivered.
There are many motives for shoppers to shop online Some of the most popular are convenience price, availability, and price. In fact, 57% of people cite convenience as their main reason for purchasing online. Another 48% cited lower prices and 37% cited a wider variety of options.
UK consumers are also becoming more eco conscious with regards to their online shopping habits. 79 percent of UK shoppers recycle boxes and other packaging materials from their online purchases. They may even take action if they feel their deliveries are not coming in environmentally friendly packaging.
In addition to reducing their environmental impact, a few customers are also seeking to make their shopping experience more personal. For example, 35 percent of UK shoppers have bought clothes, footwear, or accessories from a retailer with their size information stored on file. This lets them skip the return process, and get what is the best online shopping in uk they need faster.
It is interesting to note that UK customers are reported to be more eager than ever before to wait for online orders. This could be due to the fact that British shoppers are more accustomed to the slow delivery times and understand how long it takes to receive an item via the mail.
3. Online shopping in the UK depending on age group
Online shopping in the UK is a very popular pastime for many people. The most popular items to purchase are clothes and accessories, followed by groceries and then media like movies and music. Online shopping is also popular in the UK during the annual Black Friday and Christmas sales. These sales are extremely convenient for shoppers. It is also easy to compare prices and items online when making these types of purchases.
It is essential to realize that online shoppers are diverse. This makes it vital for online retailers to know the demographics their customers are looking for when purchasing products. It is also crucial to know how long each type of consumer spends online. For instance the younger generation is far more likely to purchase on mobile devices than any other age group. This is because this age group is very busy and uses multiple devices to accomplish online tasks.
The older generation on the other hand tend to have more shrewd purchasing habits and are less influenced by online advertising. They also prefer to go to shops in the high street to experience products before making a final decision. This does not mean they won't buy online. The convenience and ease of online shopping remain very appealing.
Another important aspect to consider when shopping online is the fact that older generations are more likely than younger generations to expect and demand free shipping on all of their purchases. They are also more likely to leave carts when shipping costs appear excessive. Furthermore, as many as 61% of over 55s say that they will add additional items to their shopping carts in order to get the free delivery threshold.
4. Online shopping in the UK in accordance with gender
Both genders in the UK are equally likely to purchase items online shopping uk women's clothing. However, women are more likely to make large purchases, such as furniture or electrical appliances, than men. Both groups tend to spend more on clothing, home and garden products consumer electronics, as well as products for beauty and health.
In addition, UK consumers are increasingly looking for businesses that are environmentally-friendly and community-based. Studies have found that 70% of shoppers are influenced by the way a company responded to the COVID-19 pandemic with 69% of these seeking out brands that are supportive of and are in close contact with their local communities.
Shoes and clothing are among the most sought-after items for online shopping in the UK. In fact, a whopping 62% of female British online shoppers purchased these items in 2020. Online sales aren't just only limited to clothing. Other products such as kitchenware, jewelry, and sports items are also available.
In the process, online shopping is becoming increasingly popular as a way to get the best deals on these items. Some experts predict that by 2024, online sales could make up more than a third of all retail sales.
While some retailers are struggling to deal with the rise in online shopping, others are flourishing. Particularly the online market is booming for health, fashion and beauty, home and gardening, and consumer electronic.
In the future the future, online shopping for these items is expected to continue to grow. With the number of people with access to the internet continuing to increase, Online Shopping Figures Uk it is expected that more and customers will opt for online shopping in the future. With the increasing popularity of this method of shopping, it is essential for retailers to make sure their websites are optimized for mobile devices and provide a simple and secure checkout process.
5. Online shopping in the UK by region
The UK is a leading European online retail market. The majority of its customers are influenced the convenience, affordability and variety of goods when they shop online. These factors make it a great location for retailers to improve their online presence and provide an easy online shopping experience.
During the COVID-19 pandemic, online sales grew significantly as people opted for secure and convenient alternatives to store purchases. This trend has remained in place post-pandemic as consumers continue to use online shopping as an attractive alternative.
Shopping online is a significant component of UK retail, and some estimates suggest that it will make up one-third of sales by 2024. This growth is a result of the increasing adoption of e-commerce by consumers as well as technological advances.
In the UK 57% of shoppers who shop online cite convenience as the main reason they shop online. The 48% who say it's easier to find bargains and special deals as well as the 37% who claim there's a wider selection of merchandise available online are behind. This contrasts with Europe where a higher percentage of shoppers said that lower prices were the key driver for their purchase Online Shopping Figures Uk, Www.Maxtremer.Com,.
Consumers are also open to trying new brands and products when they shop online. About 25% of shoppers online have purchased products that they've never seen in a store previously, and a majority are willing to test new products when they shop on the marketplaces like Amazon. Pay-as-you-go checkouts are a favorite option for UK shoppers with 29% of online shoppers using a buy now pay later option in the last year.
Additionally, a robust online return policy is an essential aspect of the e-commerce landscape in the UK. The majority of online buyers (59 percent) will research the returns policy of a retailer prior purchasing, and a majority will expect the retailer to be responsible for arranging and paying for return shipping.
