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good online shopping sites uk Shopping Figures For the UK

The market for online retailers has grown exponentially since its humble beginnings. This is especially evident in the UK where e-commerce is responsible for 20% of all retail sales.

Online shopping is a popular method for consumers to look up brands and make purchases. 45percent of consumers prefer to "buy online and then pick it up in store". This is an interesting shift in the way people shop that bricks-and-mortar stores should pay attention to.

1. Online retail sales in the UK

It's hard to deny that online retail sales in the UK have grown significantly in the last few years. According to 2023's statistics the B2C market for e-commerce is expected to reach nearly $120 billion by next year. This growth is a result of the changing shopping habits of consumers and the widespread adoption by retailers of digital transformation technologies. In the end bricks and mortar shops are losing popularity as more consumers are turning to online retailers to make their purchases.

To achieve this, it's crucial that both omni-channel and pureplay retailers understand what draws consumers to shop online. We've collected retail sales figures and stats that are both eye-opening and revealing to help you.

Of all the retail sectors that are available, fashion is the most sought-after and accounts for 28 percent of all sales on e-commerce in the UK. This is probably due to the wider range of items available and the convenience of being in a position to try on clothes without having to leave your home. Electronics is second with 16% of all online sales. This is probably due to the constant need for new gadgets and the desire to stay up-to-date with most recent technology. Online sales of hobbies and leisure products account for 15% of all ecommerce sales.

When asked what factors drive consumers to shop online 57 percent of UK customers cited convenience as the primary reason. This is followed by 48% who cited price comparison, and 37% who stated they were seeking special discounts or offers. These results suggest that shoppers in the UK are less influenced by price than their European counterparts and are more focused on convenience and a broad product range.

2. Online shopping in the UK

Shopping online is becoming regular part of the lives of many UK customers. Be it for electronics, groceries, or fashion - almost half of UK residents over 65 have made a purchase online in the last year. With a variety of payment options available, shoppers can also choose how and when they want their items to be delivered.

Price, convenience and accessibility are among the top reasons shoppers shop online. In fact, 57% cite convenience as the primary reason to shop online. Additionally, 48% pointed to lower prices, while 37% mentioned a greater selection of choices.

Online shopping habits of UK customers are also becoming increasingly eco-conscious. For example, 79% of UK online shoppers say they recycle boxes and other packaging materials that they use in their purchases. They might even take action if they think their purchases aren't being delivered in environmentally friendly packaging.

In addition to decreasing their impact on the environment, some customers are also seeking to make their shopping experience more personal. For example, 35 percent of UK consumers have purchased clothing, footwear, and accessories from a retailer that has their size information stored. This allows them to skip the return process and get what they want quicker.

Interestingly, UK customers are reported to be more likely to wait for their online orders than they were during the pandemic. This could be due to the fact that British shoppers are more accustomed to the longer delivery time and are aware of the length of time it takes to receive an item through the mail.

3. Online shopping in the UK according to the age group

Online shopping in the UK is a favorite pastime for a lot of people. Clothes and accessories are the most popular items followed by food items, and media such as music and movies. Shopping online is extremely popular in the UK, especially during the annual Black Friday sales and Christmas sales. This is due to the fact that people find these sales convenient. It is also easy to compare prices and products online when making these types of purchases.

It is crucial to understand that online shoppers are a diverse group. This makes it vital for online retailers to know the type of customer they are seeking when they purchase products. In addition, it is also important to be aware of how much time each age group spends shopping online. The younger generation, for instance is more likely to use mobile devices to shop than any other age group. This is due to the fact that this age group is very time-poor and will use multiple devices to accomplish online tasks.

The older generation however tend to have more conservative buying habits and are less affected by online advertising. They also tend to go to stores in the high street to see and touch products prior to making a purchase. This does not mean they won't buy online. The convenience and ease of online shopping remain very appealing.

A second interesting factor online shopping figures uk to take into consideration when shopping online is the fact that older generations are more likely than younger generations to anticipate and request free shipping on all of their purchases. In addition they tend to drop their shopping carts if they think that shipping costs are too high. Additionally, 61% of over 55s claim that they will add additional items to their shopping carts in order to reach a free delivery threshold.

4. Online shopping in the UK according to gender

In the UK both genders are equally likely to shop online. However women are more likely to make large purchases, such as furniture or electrical appliances, than men. Both groups are more likely to shop for fashion cosmetics, health and beauty products, home and garden, and consumer electronics.

In addition, UK consumers are increasingly looking for businesses that are environmentally-friendly and community-based. According to research 70% of shoppers were influenced by the response of retailers to the COVID-19 outbreak. 69% of those customers looked for brands that supported and collaborated with their local communities.

The most popular online shopping products in the UK are clothing and shoes. In fact, a whopping 62 percent of female British online shoppers bought these items in 2020. Online sales aren't restricted to clothing. Other items like kitchenware, jewelry, and sports equipment are also available.

As a result, online shopping is becoming increasingly popular as a way to find the most affordable prices on these items. Some analysts predict that by 2024, ecommerce sales could account for more than a third of all retail sales.

Some retailers are struggling with the rising popularity of online shopping while others are thriving. Online sales are increasing in fashion, health and wellness, home and garden, and consumer electronic.

The trend of buying these items online is expected to continue grow in the coming years. As the number of people who use the internet continues to grow it is anticipated that online shopping will increase in popularity in the future. With the growing popularity of this method of shopping, it is essential for retailers to make sure their websites are optimized for mobile devices and provide a simple and secure checkout process.

5. Online shopping in the UK, by region

The UK is one of the most important European ecommerce markets. When they shop online the customers of the UK are influenced primarily by price, convenience, and the variety of items. These factors make it a great spot for retailers who wish to improve their web presence and provide seamless shopping.

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Online shopping is an important component of UK retail and some estimates suggest that it could comprise one-third of sales by 2024. This growth is driven by the growing popularity of e-commerce among consumers and technological advancements.

In the UK, 57% of shoppers who shop online say convenience is the primary reason they shop online. This is followed by 48% who say that it is easier to find special offers and deals, and 37% who claim that there's a wider selection of merchandise available online. This is in contrast to Europe where a larger percentage of shoppers stated lower prices as the main reason behind their purchase online.

Consumers are also willing to try new brands and products when they shop online. About a quarter of online shoppers have purchased products that they have never bought on the high-street previously, and a majority are willing to try new items when purchasing from an online shopping figures uk marketplace like Amazon. UK shoppers are in love with the buy now and pay later checkouts. 29 percent of online shoppers have made use of this option in the last year.

In addition to this, a robust online return policy is a vital aspect of the e-commerce environment in the UK. The majority of online buyers (59%) will check a retailer's returns policy before purchasing, and a majority will expect the retailer to be responsible for both organizing and paying for return shipping.