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online retailers uk stats Shopping Figures For the UK

The market for online retailers has grown continuously since its inception. This is particularly evident in the UK where e-commerce accounts for 20% of retail sales.

Many consumers use online shopping to research brands prior to purchasing, and 45% like to "buy online, then pick up in stores". This is a change in consumer behavior that brick-and-mortar stores should be aware of.

1. Online retail sales in the UK

It's hard to deny that online retail sales in the UK have seen a significant increase in the last few years. According to the 2023 statistics, the B2C online market is expected to reach $120 billion by the end of the year. This is because of changing consumer shopping patterns and the widespread adoption by retailers of digital transformation technologies. Bricks and mortar shops are losing popularity as consumers increasingly prefer online retailers.

With this in mind, it's essential for both pureplay and omni channel retailers to know what motivates customers to purchase online. To help you understand this, we've put together an assortment of retail sales figures and statistics that are both eye-opening and informative.

Fashion is the most sought-after retail sector Online Shopping Figures Uk in the UK, accounting for 28 percent of all ecommerce sales. This is likely due to the availability of a wider variety of items and the ease of trying on clothes without leaving the house. Electronics comes in second, with 16% of the sales made through e-commerce. This is likely because of the constant demand for new devices as well as the desire to keep up with the latest technologies. Online sales of leisure and hobbies products make up 15% of all online sales.

When asked what factors drive consumers to shop online 57 percent of UK consumers said convenience was the primary driver. In addition, 48% of them cited price comparison, while 37% of them said they were looking for discounts or special deals. These results suggest that shoppers in the UK are less driven by price than their European counterparts and are more focused on convenience and a broad product range.

2. Online shopping in the UK

Shopping online is becoming part of the daily routine for many UK customers. It doesn't matter if it's for electronics, groceries or even clothes - more than half of UK residents over 65 have made a purchase on the internet in the last year. With a variety of payment options buyers can also pick the time and date they would like their goods to be delivered.

Accessibility, convenience, and price are among the top reasons consumers shop online. In fact, 57% of online shoppers say that convenience is the primary motive behind their shopping. Additionally, 48% of them cited lower prices as an additional benefit and 37% noted an increased selection of options.

Online shopping habits of UK consumers are also becoming more environmentally conscious. 79% of UK shoppers recycle boxes and other packaging materials from their online purchases. They may even take action if feel their deliveries are not being delivered in environmentally friendly packaging.

In addition to reducing their environmental impact, some customers are also seeking to make their shopping experience more personal. For example 35% of UK customers have purchased clothes, footwear, or accessories from a retailer that has their measurements on the file. This allows them to avoid the return process and get what they want quicker.

It is interesting to know that UK customers are reported to be more willing than ever before to wait for online orders. This could be due to the fact that they are used to the slower delivery times and are more aware of how long it takes for an item to arrive in the mail.

3. Online shopping in the UK according to age group

Shopping online in the UK is a favorite pastime for many people. The most sought-after purchases are clothes and accessories, followed by food items, and finally media such as music and movies. Online shopping is also very popular in the UK during the annual Black Friday and Christmas sales. These sales are extremely practical for shoppers. It is also easy to compare prices and products online when making these kinds of purchases.

It is important to note that online shoppers are diverse, which makes it crucial for ecommerce companies to know what their target market is seeking when it comes to purchasing products. It is also essential to know how much time each type of consumer spends online. The younger generation, for example, is more likely to use mobile devices to shop than any other group. This is because this age group is very time-poor and will use multiple devices to complete online tasks.

The older generations however tend to have more conservative purchasing habits and are less swayed by advertisements on the internet. They also prefer to visit high-end stores to touch and feel products before making a final decision. This does not mean they won't buy online. The convenience and ease of online shopping are still appealing.

Another important aspect to take into consideration when shopping online is that older generations are more likely than younger generations to expect and demand free shipping on all their purchases. In addition they tend to drop their shopping carts if they think that shipping costs are too high. Moreover, 61% of those over 55 say they'll add more items to their carts in order to reach the free delivery threshold.

4. Online shopping in the UK in accordance with gender

In the UK both genders are equally likely to shop online. However, women are more likely to make large purchases, like furniture or electrical appliances, than men. Both groups are more likely to purchase clothing products, home and garden items consumer electronics, as well as cosmetics and health products.

In addition, UK consumers are increasingly looking for businesses that are environmentally-friendly and community-based. Studies have shown that 70% of consumers are influenced by the way a company responded to the COVID-19 pandemic, with 69% seeking out brands that are supportive of and work closely with their local communities.

The most sought-after online purchasing products in the UK are shoes and clothing. In fact, 62 percent of female British online shoppers bought these items in the year 2020. However online sales aren't limited to clothing with a wide range of other products available such as kitchenware, jewellery, and sports items.

This is why Online Shopping Figures Uk shopping is becoming increasingly popular as a way to find the most affordable prices on these items. Some experts estimate that by 2024 the sales from e-commerce could be more than a third of all retail sales.

Some retailers are struggling with the rise of online shopping while others are prospering. Particularly the rise of online sales for health, fashion, beauty as well as gardening and home as well as consumer electronic.

In the near future, online shopping for these products is expected to continue to grow. With the number of people with access to the internet continuing to increase it is expected that more customers will opt for online shopping in the future. With the growing popularity of this method of shopping, it is essential for retailers to make sure their sites are optimized for mobile devices and offer an easy and secure checkout process.

5. Online shopping in the UK by region

The UK is among the top European eCommerce markets. The majority of its customers are influenced the convenience, affordability and wide range of products when they shop online. These factors make it a great place for retailers to invest in their online presence and offer an easy online shopping experience.

In the COVID-19 pandemic online sales increased significantly as people opted for secure and convenient alternatives to instore purchases. This trend has continued post-pandemic as consumers continue to embrace online shopping as a viable alternative.

Online shopping is a significant part of the UK retail economy, with some estimates suggesting that it could account for a third of all retail sales by 2024. This growth is driven by the growing popularity of e-commerce among consumers and technological advancements.

In the UK, 57% of online shoppers mention convenience as the primary reason for them to shop online. The 48 percent who say it's easier to find bargains and special deals and the 37% who say that there's a greater selection of merchandise available online are behind. This contrasts with Europe, where a greater percentage of consumers cited lower prices as the primary reason for their purchase online.

Consumers are also willing to try new brands and products when they shop online. Online shoppers are open to trying new brands and products. Half of them are willing to try new brands when they shop on marketplaces like Amazon. UK shoppers are in love with the buy now, pay later checkouts. 29 percent of online shoppers have made use of this method in the last year.

In addition to this an effective return policy is a vital aspect of the online shopping landscape in the UK. The majority of buyers (59%) go through the return policy of a retailer prior to buying, and nearly half expect retailers to arrange and pay for return shipping.