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You can find everything from designer clothing to pyjamas in one of the UK’s leading department stores. Find brands like Reformation, Rixo, and Ganni as well as beauty tech, homewares, and more.

ASOS offers 850+ brands in tall, petite and curvaceous styles. Popular with the masses, Oh Polly sells two-piece sets and body-con dress styles, while cult-favourite Nasty Gal focuses on vintage-inspired styles. Fast-fashion behemoth BooHoo offers a range of affordable womenswear clothes.

ASOS

In 2000, ASOS (which stands for As Seen On Screen) was created with fashion-conscious consumers in their twenties in mind. The company raised funds to start its business by selling low-cost copies of celebrity styles, like those worn by Kate Moss and Sienna Miller. After a year, Nick Robertson and Susanne Clare decided to concentrate on clothing since it would bring the best returns.

The ASOS website offers a wide variety of sizes and items including maternity and extra size clothing accessories, shoes, and stationary. It also features a range of trend guides and #AsSeenOnMe content that give inspiration. Customers can add items to a wish list and create private boards to store their favourites.

The ASOS mobile app offers a seamless shopping environment, including the synchronization of your saved items and a quick checkout. The app shows stock information to prevent disappointment if an item is not in stock. This feature is an excellent example of how retailers can use the power of e-commerce to improve customer engagement and increase loyalty.

George at ASDA

George, the fashion brand of Asda, was founded in 1989. It provides clothing for men, woman and children. George offers a range of reasonably priced and ethically sourced clothing. Customers can purchase clothing online, in over 500 Asda shops, and on the George Website.

The collection is influenced by the 'quiet trend and includes pieces made from linen, cotton, and silk blends. The collection includes slouchy suits, ribbed separates and printed co-ords. Prices start at 12 pounds (for a 100% Supima Cotton T-shirt) and go up to about 77 pounds (for complete suits).

As a fast-fashion store, ASDA George creates new store planograms and directives "generally every six weeks". Visual Retailing's retail-planning software is used by the company to improve its planning process and make it future-proof. This allows it to send briefs and layouts of merchandising with incredible speed and simplicity. It also increases efficiency. StyleShoots, a multi-purpose photography machine, removes garments from the background and then uploads them into Visual Retailing for immediate use in VM Layouts. This increases the merchandising uniformity and ensures that all stores get the identical information.

Debenhams

Debenhams is one of the oldest department store chains, which has a broad selection of clothing and other items. It has a broad selection of brands, and there are regular discounts and sales. The company also offers various services to help its customers find the products they're looking for.

The store was established in 1778 as a draper's shop in London. Through the years, it grew into a large department chain of stores with a global presence. It is a leading fashion retailer, known for its exclusive brands and designer clothing. It has a significant online presence.

Debenhams has continued to operate its online business despite a few stores closing during the COVID-19 pandemic. Boohoo Group purchased the company's websites and brand for a sum of PS55million. The acquisition highlights the increasing power shift away from brick-and mortar retailers to their more agile online counterparts. This trend is likely to continue as the number of consumers decreases in physical stores.

Topshop

Topshop is an online retailer of fashion. It sells clothing for both genders and accessories. It has several different collections that include Collections and Boutique. The company also provides a styling service that will suggest clothes according to the person's personal style and preferences. This is a great feature for fashion-conscious or indecisive individuals.

The company's fortunes have changed for the worse and it now appears like the entire Arcadia group - which includes Dorothy Perkins, Topshop, and Boohoo - could be on the brink of collapse (Yahoo Finance 2012). However the company's fortunes have shifted towards the downwards and it now appears like the entire Arcadia group comprising Topshop, Dorothy Perkins and Boohoo may be on the verge of collapse (Yahoo Finance 2012).

What saved Topshop in the past was its unique selling point of being the closest shopper on the high street got to catwalk fashion, but this was the thing that ultimately ended it. When Asos and Boohoo began offering the same fashions at a lower price, shoppers quit visiting the shops in masses.

Misguided

Missguided is a UK fashion site that sells on-trend pieces, inspired by the style of celebrities. The website is feminine, with a a pink and white theme. It also features different female models and clothes on its website. Customers can avail free next-day shipping and a discount for students on the site.

The site is targeted at 16-34 year-olds and has a large range of products. The brand is a rival of Boohoo, a fashion retailer that offers trendy clothing for the same audience. Its website displays bold headings and includes pictures of clothes products. Boohoo also lets users sign up to their newsletter and receive emails about new products.

The company was established by Nitin Passi, who described the aesthetic of the brand as "Kardashianesque". In 2022, Missguided collapsed into administration and owed millions of dollars to its suppliers. The business was saved by Mike Ashley’s Frasers Group which owns House of Fraser, Sports Direct and House of Fraser.

BooHoo

Boohoo, an online retailer of fast fashion, based in Manchester, was founded in 2006 by Mahmud Kane and Carol Kane. It has customers across more than 100 countries. Its own fashion label is designed and sourced mostly in the United Kingdom. In addition to its own label the company also carries brands like Pretty Little Thing, Nasty Gal, Miss Pap, and Coast.

The business model of the brand is built on maximising profits by selling to young people in search of fashionable and modern clothes at affordable prices. This market segment, which is made up of people under 30 years old, is a large market segment across the globe.

Boohoo employees have access to a range of benefits that include pension plans as well as bonus programs. The company focuses on employee health through gyms on-site, free healthcare cash plans and mental assistance. The company is also known for top 10 online shopping sites in uk for clothes its commitment to size inclusivity with precise size charts that allow shoppers to find the perfect fit.

Amazon

Amazon UK is the largest online shopping sites uk retailer in the world. It offers a wide range of clothing, footwear and accessories. You can also purchase food items, household products and tools for DIY. The site also offers a wide range of international brands and products.

Other e-commerce shops worth a look include river island for trend led pieces inspired by catwalks and fashion of celebrities, Mango for affordable yet stylish Spanish clothes that look much more expensive than they actually are as well as Lavish Alice which is a go to for fashion-forward designs that are great for both dressed up or casual days. Kendall and Kylie Jenner as well as Gigi Hadid, Eva Longoria and others are avid fans of the shop's designs.

John Lewis, a department chain of stores, is a important place to visit for those who love fashion. Their collection includes a wide range of cosmetics and the latest electricals. They also have a wide selection of household products, such as unique tea caddies.